Jay Z is steadily building up Roc Nation Sports to be just as lucrative as his other ventures, as he's just signed another athlete to the brand, bringing Todd Gurley of the Georgia Bulldogs on board yesterday (Jan 12).

Gurley is an exceptional athlete, and was up for the Heisman Trophy last year until his four-game suspension for selling autographs to memorabilia dealers kicked in. Jay Z is still giving the young running back a shot, however, as he joins names like Victor Cruz, Kevin Durant, Skylar Diggins and Hakeem Knicks on the Roc Nation roster.

Check out pics of Gurley in the gallery above.

Source: TMZ