Part 5: LA Reid on Signing Future, Travis Scott, 21 Savage, Frank Ocean & DJ Khaled
Part 3: LA Reid on Being Def Jam CEO, Hiring Jay Z as President, Signing Rihanna, Nas
Part 1: LA Reid on Meeting Babyface, Setting Up LaFace Records in Atlanta, Signing TLC
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In the latest clip, LA Reid told the story of how he signed Rihanna. Reid explained that she came to Jay-Z's office to audition. During her audition, Jay-Z grabbed LA Reid to present the future to him. Reid remembers Rihanna's audition being good but was sold after she glanced at him. After sharing credit with Jay-Z, Tyran "Tata" Smith, and Jay Brown, Reid said Rihanna is arguably the biggest artist from the Carribean next to Bob Marley. Later in the clip, Reid spoke on the multiple branding opportunities music artists have today and the jobs they have the power to create.
Watch the full interview now as a VladTV Youtube Member: https://youtu.be/W8d0Cd1_8AQ
