With Drake's forthcoming album, Certified Lover Boy, slated to drop later this week, the Torontonian is ramping up the marketing efforts for the project in an interesting way.
Using billboards across the U.S., Drake announced the features for his new album in each artists' respective hometown/state. One of the billboards spotted in Chicago revealed Lil Durk would be on the album while billboards in L.A. announced Ty Dolla $ign and another in Atlanta revealing Young Thug, Future, 21 Savage, and Lil Baby.
However, the most cryptic billboard was found in New York City, which read, “Hey New York, the GOAT is on CLB.” It's not immediately clear who Drake is referring to, but many speculate that he could be talking about Jay-Z while others hinted at it possibly being a Nas verse.
Source: instagram.com
