On the heels of the Super Bowl Halftime show, those select artists who hit the stage at SoFi Stadium have seen a recent uptick in national relevance, none more so than Snoop Dogg. 

According to fellow Long Beach, CA native Vince Staples, the fervor around Snoop post-Super Bowl shows that he's the "biggest" rapper from a branding perspective. 

“Snoop Dogg has always been the biggest rapper as far as brand, and namesake, to me at least,” Staples explained in an interview with Ebro Darden on The Message with Ebro. “You can argue, people are equal, but you can’t argue nobody’s bigger than Snoop Dogg… He got the Martha Stewart show cracking right now, and nobody’s saying, ‘Who is that,’ when they watching the show. You know what I mean?”

Despite the praise for Snoop and how the Super Bowl shined a brighter light on his already bright spotlight, Staples wasn't too excited about the halftime show. “To me, [the halftime show]’s not even something to be super-duper excited about,” he said. “It’s like, finally, because you can’t lie about it no more. It’s been so many times that they’ve pretended that this wasn’t a phenomenon. You know what I’m saying?" 

He added that they were “playing songs from decades ago,” which “just goes to show you how long it’s been a thing, how long it’s been the pinnacle, but it’s good that they finally stop being stubborn and start coming around because it’s unavoidable at this point.”

Source: twitter.com