Chief Keef has partnered with RBC Records/BMG to create his own label, 43B, which he says stands for Forget Everybody. Chief Keef has a long relationship with RBC, where he dropped projects including Sorry 4 The Weight, Thot Breaker, and Mansion Musick.
The label will offer distribution and marketing services for artists and producers, and Chief Keef revealed that Lil Gnar is his first artist. It was also revealed that Chief Keef's longtime manager, Idris Dykes, will be acting as co-CEO, while Sophie Kautz was named as Head of A&R and Marketing.
Chief Keef released a statement in light of the announcement, "43B has been a passion project of mine for over a year and I’m ready to give artists that are changing the game a label where they can really succeed. I’ve been independent for almost 10 years, so I want to pass on my knowledge of the industry to artists who are shifting the culture so they can make it to the top."
Lil Gnar hinted about having something in the works with Chief Keef in an Instagram post on Saturday (June 4). He shared photos of him and Keef along with the caption, "sosa say we got sumn big otw .. 🛸 ##43B." Check it out up top.
Source: Complex