Forbes listed the most valuable NFL franchises ahead of the start of the 2023 season with the Dallas Cowboys taking top billing. According to Mike Ozanian and Justin Teitelbaum of Forbes, Dallas sits atop the list at $9 billion with the New England Patriots behind them at $7 billion and the Los Angeles Rams at $6.9 billion with the New York Giants ($6.8 billion) and Chicago Bears ($6.3 billion) rounding out the top five.
"The average NFL team is now worth a record $5.1 billion, 14 percent more than last year, powered by more television money and the $6.05 billion sale of the Washington Commanders—at 11 times revenue—to a group led by billionaire Josh Harris in July," the report states.
As Bleacher Report noted, "four teams saw dramatic increases in value: The Tennessee Titans (26 percent increase to $4.4 billion, 21st in value overall), the Las Vegas Raiders (22 percent increase to $6.2 billion, No. 6 overall), the Miami Dolphins (24 percent increase in value to $5.7 billion, No. 11 overall) and the Cleveland Browns, (20 percent increase in value to $4.62 billion, No. 19 overall)."
According to Ozanian and Teitelbaum, "the aggregate value of the entire league—$163 billion—is almost as much as the NBA and MLB combined."
