The beef between 50 Cent and Ja Rule has been a well-known feud in the hip-hop world for years. But how did it all start? In a recent interview with Steve Stoute on Club Shay Shay, the former music executive shed some light on the origins of the conflict.

According to Stoute, the beef between 50 Cent and Ja Rule began with 50's skepticism of Ja Rule's authenticity. Ja Rule, who was raised as a Jehovah's Witness, was portraying a gangster image in his music, which didn't sit well with 50 Cent. Stoute mentioned that 50 felt that Ja Rule was stretching himself too thin with his tough-guy persona.

The tension between the two artists escalated when Ja Rule and his crew reportedly confronted 50 Cent in a studio, leading to a physical altercation. Stoute explained that the beef never truly ended and that the animosity still lingers between the two rappers.

However, Stoute also expressed his relief that the feud seems to be finally dying down. As older statesmen in the hip-hop industry, Stoute believes 50 Cent and Ja Rule should be setting a positive example for younger artists instead of continuing their feud. Stoute emphasized the importance of representing the culture of hip-hop in a positive light and urged older artists to move past their differences.

In the interview, Stoute also discussed his role in rebranding Reebok with Jay-Z. He highlighted Jay-Z's entrepreneurial spirit and ability to recognize the commercial opportunities in collaborating with brands. Jay-Z's partnership with Reebok demonstrated his understanding of the business side of the music industry and paved the way for future collaborations between artists and brands. You can hear more above.

Source: Youtube