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Part 10: J.R. Rotem on Producing the Music for "Empire", Show Ended After Jussie Smollett Scandal
Part 1: J.R. Rotem on Getting First Beat Placement on Destiny's Child Album, Only Paid $2,500
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Music producer J.R. Rotem shared his experiences dating pop-punk icon Avril Lavigne and navigating the intricate world of music deals. Reflecting on his relationship with Lavigne, Rotem, known for his workaholic nature, emphasized the bond formed through long studio sessions but admitted realizing long-term compatibility necessitated a partner outside the limelight.
Rotem also delved into his significant music catalog sales. Between 2020 and 2021, he sold his Beluga Heights label and his extensive catalog, encompassing around a thousand songs. While reluctant to disclose figures, Rotem acknowledged the advantageous timing, aligning with a market surge where catalog valuations soared. This lucrative sale allowed Rotem to capitalize on long-term earnings upfront, underscoring the strategic investments these companies made in chasing streaming potential.
